10 June 2020 / 10:00 - 11:00
Webinar, London, UK
In recent months, we've all had to adapt. Like the shifts in our own everyday lives, the pandemic has created significant shifts in consumer behaviour too, and we’ve seen many brands with subscription models experience huge increases in subscribers during this time.
In this webinar, we’ll be sharing insights and guidance on how subscription businesses and publishers can prepare for the future and retain customers, both old and new.
Katie Bloor and Matt Robins from the team here at House of Kaizen, will share innovative ways in which brands can retain subscribers and craft digital experiences focused around increasing customer lifetime value. We'll then welcome Rich Rowe from The Telegraph to our expert panel as we host a Q&A discussion.
In uncertain times, our webinars may be the new normal for a while. Please make sure you're registered to ensure you don't miss any upcoming events.
As Head of Optimisation, Katie oversees CX optimisation strategies across acquisition, engagement, product development and retention for all House of Kaizen clients. Katie passionately drives House of Kaizen's CX optimisation into new strategic areas, with a focus on solving new and unique business challenges.
Matt's wide interests and knowledge were what brought him to the team here at House of Kaizen, through his talent for understanding an idea from conception to creative to code. A CX focused designer specialising in data driven design, Matt is responsible for designing user tests and interfaces for clients such as The Wall Street Journal, McAfee, Pfizer and Hearst Magazines.
A highly motivated, multi-skilled marketing manager with a decade of experience, Rich has predominantly worked in-house within a variety of sectors. He has specific expertise in delivering multi-channel acquisition campaigns, achieving unprecedented success.
You'll receive a confirmation email with the Webinar link